BRANDING
Creating an aligned visual identity
BRANDING
Creating an aligned visual identity
A VISUALIZATION OF CONSCIOUSNESs.
A dynamic brand comprises form, gestalt, and harmony.
Form is shaped by intentionality. A form that represents something, such as a logo or a brand mark, requires a deep organization of the idea it is representing and attention to detail in its formulation. Essentially, building a logo is a concept refinement process and it can be a declaration of a brand’s self-awareness.
Gestalt involves what surrounds that form, this includes content, platform, user experience—i.e. the museum the painting is hung in. A good brand has depth that doesn’t stop at the logo.
Harmony in branding requires simplicity and cohesiveness. This involves both consistency, as well as flexibility. A brand needs to be consistent, but it needs to be built in a framework that supplements evolution and growth so that consistency can remain “evergreen”.
A brand puts a name, face, and signature to an idea. It is an identity that conveys a consciousness, visually. In my branding approach, I aim to articulate the culture, the messaging, and the dynamic sensibilities of the subjects, the people, or the products that the identity represents.
BRANDING SERVICES
• Logo/identity systems
• Content frame-working
• Digital Marketing
• Campaign strategy
• Creative consultation
• Content generation
• Web-design
• E-mail Marketing
• Merchandise design
• Packaging design
• Advertisement design
• Print management
"A VISUALIZATION OF CONSCIOUSNESS."
A dynamic brand comprises form, gestalt, and harmony.
Form is shaped by intentionality. A form that represents something, such as a logo or a brand mark, requires a deep organization of the idea it is representing and attention to detail in its formulation. Essentially, building a logo is a concept refinement process and it can be a declaration of a brand’s self-awareness.
Gestalt involves what surrounds that form, this includes content, platform, user experience—i.e. the museum the painting is hung in. A good brand has depth that doesn’t stop at the logo.
Harmony in branding requires simplicity and cohesiveness. This involves both consistency, as well as flexibility. A brand needs to be consistent, but it needs to be built in a framework that supplements evolution and growth so that consistency can remain “evergreen”.
A brand puts a name, face, and signature to an idea. It is an identity that conveys a consciousness, visually. In my branding approach, I aim to articulate the culture, the messaging, and the dynamic sensibilities of the subjects, the people, or the products that the identity represents.
Branding Services
• Logo/identity systems
• Content frame-working
• Digital Marketing
• Campaign strategy
• Creative consultation
• Content generation
• Web-design
• E-mail Marketing
• Merchandise design
• Packaging design
• Advertisement design
• Print management
Recent Branding Works





