Roasting Concepts with Joe Marrocco


Roasting Concepts is an 8-part educational video series exploring an ethos of coffee roasting by Joe Marrocco.

Roasting concepts was produced in-house at Cafe Imports in 2018 and followed a peer-review process by fellow industry roasting professionals.

Roasting Concepts was nominated for best coffee video/film in the 2018 Sprudgie Awards.


Produced by:

Cafe Imports

Written & Instructed by:

Joe Marrocco

Camera Operation, Direction, Animation & Editing by:

Andrew Reiland


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